Wabash and Excel Truck Group Extend Trailer Partnership to Carolinas

In a strategic move that reflects their commitment to expanding service capabilities, Wabash Industries has strengthened its partnership with Excel Truck Group's Trailer Division. This collaboration extends its reach into the Carolinas, enhancing access to high-quality trailers and services for customers in the southeastern United States. Such partnerships not only facilitate a greater market presence but also improve customer satisfaction through enhanced service offerings.

With over three decades of successful collaboration, this new phase underscores both companies' dedication to delivering excellence in trailer solutions and services to their customers. Let's explore the details of this expansion and what it means for the market.

Expanding Full-Service Capabilities into New Markets

Excel Truck Group is well-known for its comprehensive service offerings across multiple dealership locations in Virginia, North Carolina, and South Carolina. Currently, the company operates 12 dealerships, including notable locations in Roanoke, Chester, and Weyers Cave. Recently, the company marked its expansion by opening a new dealership in Rock Hill, South Carolina, in late 2024. This growth is pivotal for both Excel and Wabash, as it allows them to provide a full range of services.

The services provided by Excel include:

• Sales of new and used trucks and trailers.
• Extensive parts inventories to ensure quick replacements and repairs.
• On-site and mobile service options for customer convenience.
• Preventive maintenance to keep vehicles in optimal condition.
• Collision repair and electrical work for comprehensive vehicle support.
• Specialized engineering support for customized trailer solutions.

With the newly formed partnership, Excel Truck Group will now offer the complete lineup of Wabash trailers and truck bodies in North and South Carolina. This includes access to genuine Wabash parts and an expansion of mobile trailer service offerings, which are essential for customer satisfaction in an industry that demands reliability.

Dedication to Customer Support and Satisfaction

Wabash has emphasized the importance of strong dealer relationships in its strategy. “Excel Trailer has been a trusted partner to Wabash for decades, and we’re excited to strengthen that relationship as we expand into North and South Carolina,” stated Drew Schwartzhoff, Chief Commercial Officer at Wabash. This partnership is designed to bolster the customer experience by ensuring that knowledgeable dealers are available for sales and aftermarket services.

Russ Ellett, President of Excel Trailer, expressed similar sentiments: “We are proud of the relationship we’ve built with Wabash. Expanding our offerings across North and South Carolina is an exciting step in growing Wabash’s presence in the Southeast.” This commitment to customer support highlights their focus on providing reliable solutions that meet the evolving needs of regional fleet operators.

Strategic Dealer Expansion to Enhance Regional Growth

The expansion of dealer capabilities is crucial as demand for regional fleet solutions continues to rise. By enhancing service capabilities, Wabash and Excel aim to provide streamlined access to trailers, parts, and comprehensive support services for customers in the Carolinas. This initiative is particularly relevant in light of the increasing logistical challenges faced by fleet operators.

Key benefits of the expanded partnership include:

• Improved responsiveness to customer needs through localized service.
• Accelerated product availability, reducing downtime for fleets.
• Broader geographical coverage, enhancing market penetration.
• Strengthened service networks, improving maintenance and repair support.
• Increased collaboration between manufacturers and dealers, driving innovation.

As the transportation industry undergoes a transformation driven by technological advancements and changing customer expectations, partnerships like the one between Wabash and Excel are essential. They not only enhance the service delivery model but also ensure that customers have reliable access to the latest trailer technologies and solutions.

Looking Ahead: The Future of Trailer Solutions in the Southeast

The expansion into the Carolinas is just one of the many strategic initiatives aimed at improving customer access to trailer solutions. As Wabash continues to innovate its product lines, the collaboration with Excel Truck Group positions both companies to respond effectively to market demands.

Future plans may include:

1. Introduction of new trailer technologies that focus on sustainability.
2. Enhanced training programs for dealer staff to improve customer interactions.
3. Expansion of mobile service units to reach remote areas more effectively.
4. Collaboration on marketing efforts to raise awareness of new offerings.
5. Investment in infrastructure to support growing customer needs.

This proactive approach not only supports existing customers but also attracts new ones seeking dependable trailer solutions. The partnership exemplifies the dynamic nature of the transportation sector and the commitment of both Wabash and Excel to lead the way in service and innovation.

To gain further insight into the evolving world of trailer solutions and logistics, check out this informative video:

The continued collaboration between Wabash and Excel Truck Group is a testament to the importance of strategic partnerships in achieving growth and customer satisfaction in the highly competitive transportation industry.

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